INFLUENCER MARKETING AND THE ADOPTION OF FINANCIAL TECHNOLOGY SERVICES BY SMEs IN CALABAR, NIGERIA . Journal of the Management Sciences, [S. l.], v. 61, n. 6, p. 221–241, 2024. Disponível em: https://journals.unizik.edu.ng/jfms/article/view/4270. Acesso em: 20 apr. 2025.