Okika, N., Unigwe, I. and Samuel Esther (2023) “INFLUENCE OF INTEGRATED MARKETING COMMUNICATION ON THE PROMOTION OF CONSUMPTION OF LOCALLY PRODUCED GOODS AMONGST UNDERGRADUATE STUDENTS IN SOUTH-SOUTH NIGERIA”, NIGERIAN JOURNAL OF COOPERATIVE ECONOMICS AND MANAGEMENT, 14(1), pp. 80–92. Available at: https://journals.unizik.edu.ng/njcem/article/view/2823 (Accessed: 20 May 2024).