THE TASTE OF A PROMISE: HOW BRAND IMAGE AND PERCEIVED QUALITY OF HRM PRODUCTS INFLUENCE CUSTOMER LOYALTY . UNIZIK Journal of Marketing, [S. l.], v. 2, n. 3, p. 201–220, 2025. Disponível em: https://journals.unizik.edu.ng/ujofm/article/view/6755. Acesso em: 24 jun. 2026.