ONLINE CUSTOMER EXPERIENCE AND CUSTOMER LOYALTY OF UNDERGRADUATE USERS OF BANK APPS IN BAYELSA. UNIZIK Journal of Marketing, [S. l.], v. 3, n. 1, p. 124–139, 2026. Disponível em: https://journals.unizik.edu.ng/ujofm/article/view/7866. Acesso em: 4 aug. 2026.