EFFECT OF AFFILIATE MARKETING ON CONSUMER BEHAVIOR AMONG THE STUDENTS OF MICHAEL OKPARA UNIVERSITY OF AGRICULTURE UMUDIKE, ABIA STATE . UNIZIK Journal of Marketing, [S. l.], v. 3, n. 2, p. 204–227, 2026. Disponível em: https://journals.unizik.edu.ng/ujofm/article/view/8351. Acesso em: 23 jun. 2026.