Vol. 6 No. 3 (2025): Volume 6 No. 3 October, 2025

View Vol. 6 No. 3 (2025): Volume 6 No. 3 October, 2025

Published: 2025-10-30

Articles

Cover Page
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DIGITAL TRANSFORMATION AND STRATEGIC POSITIONING OF BEVERAGE FIRMS IN SOUTH-EAST, NIGERIA

Chris C. Ezenyimulu , Faith C. Onwuchekwa , Hilda E. Osisioma

1-29
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Organizational Psychographic on Service Innovative Capabilities of Financial Institutions in the South East, Nigeria

Obiageli Blessing Essell, Adaeze Shalom Anizoba , Obianuju Anthonia Okeke

30-48
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ARTIFICIAL INTELLIGENCE AND SUSTAINABLE DEVELOPMENT GOALS IN NIGERIA: A CONCEPTUAL REVIEW

Rita Ifeoma Anekwe , Chizoba Patience Nwanah , Ifeanyichukwu Nwatu

49-65
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CRUDE OIL PRICE AND EXCHANGE RATE FLUCTUATIONS IN NIGERIA 2021 – 2023

Charity Ifunanya Osakwe , Racheal Chika Akunna

66-85
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WOMEN ENTREPRENEURSHIP AND ECONOMIC GROWTH IN ANAMBRA STATE, NIGERIA

Uche Rose Ezeokafor, Celestina Uloma Okuagba

86-105
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GENDER RESTRICTIVE CULTURE AND SUSTAINABILTY OF FAMILY FIRMS IN ANAMBRA STATE

Ifeakachukwu Ezute , Faith Chidi Onwuchekwa

106-133
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JOB AUTONOMY ON THE PERFORMANCE OF EMPLOYEES IN PRIVATE TERTIARY INSTITUTIONS IN NASARAWA STATE

Haruna Pai HALILU, Mahmuda Khalifa MOHAMMED , Bashir Idris ABDULLAHI

134-149
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CAREER PLATEAU AND EMPLOYEE PERFORMANCE IN PUBLIC TERTIARY INSTITUTIONS IN ANAMBRA STATE, NIGERIA

Rachael Ejiro Ochonogor, Leonard Tabugo Onwuzuligbo

150-178
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SERVICE QUALITY AND CUSTOMERS PATRONAGE IN FAST FOOD OUTLETS IN AUCHI METROPOLIS, EDO STATE NIGERIA

ADAMU MUHAMMED , PROGRESS AYO ONISHOWO

179-198
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PROMOTIONAL STRATEGIES AND RETAIL SALES PERFORMANCE IN KANTIN-KWARI FABRICS AND TEXTILES MARKET, KANO STATE, NIGERIA

Salmanulfarisi Abdulrahaman, Abubakar Mukhtar Yakasai

199-222
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EFFECT OF WORKPLACE DIVERSITY ON EMPLOYEES’ PERFORMANCE OF SEVEN-UP BOTTLING COMPANY LIMITED, KADUNA, NIGERIA.

Zakka Gandu Casimir , Yamma Yakubu TUKURA

223-243
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Customer Journey Mapping in the Age of E-commerce: Insights from Millennials in South-East Nigeria

Lawrence Nnamdi Okeke

244-263
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GLOBALIZATION AND CHANGE MANAGEMENT

PAULINE FAITH CHIME

264-287
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